Since 2004, CanKast has been delivering excellence to our clients in Digital Marketing areas. Our services include Search Engine Optimization (SEO), Search Engine Marketing (SEM), Pay Per Click (PPC), Online Reputation Management (ORM), Conversion Rate Optimization (CRO) and e-commerce websites for a diverse range of businesses. We drive your campaigns on Social Media including Facebook, Insta, and Twitter to help you reach out to your customers. We specialize in creating graphics and infomercials that you need to attract your customers to your business.
At CanKast, as one of the leading Digital Marketing Company in Canada, we ensure that your website attains top rankings in various search engines like Google, Bing, Yahoo, Baidu, etc. by following only white hat SEO techniques. Our website promotion approach is free from black hat SEO techniques or any other spamming methods. Our aim is to make Google fall in love with your website , which would eventually make your customers fall in love with your business.
We drive a legacy of excellence in Service, that is why Canada loves us and we love Canada!
CANKAST SEO have been incredibly helpful in bringing our website to the fore front of Google's listings. CANKAST always kept us up to date with the latest search engine developments and has given a best package to suit our company needs.Heather K. Walzak (Toronto)
I was very pleased to see professional, monthly reports with updated information that allowed me to see that CANKAST wasn't just sitting on their butts, but actually working hard to ensure they delivered what they had promised, and sure enough, I was very pleased with the end result: Our website had sky rocketed to the top in the time frame they had promised. All in all a very pleasant transaction.Bruce W. Campbell (Peterborough Ontario)
CANKAST.com has done a wonderful job marketing our website online, and also given me knowledge of SEO. Under their guidance, our website now consistently comes up high in Google rankings, which it had not done before CANKAST came aboard.Laurel T Bergerson (Calgary)
Organic traffic is natural in the sense that it is earned rather than paid for, but to be successful, you still need to invest a lot of time and resource in SEO. Search engines have got better at identifying the intent of search queries which makes choosing the right keywords to drive traffic even more important. Because organic traffic is not paid for, once an SEO strategy takes effect and visibility increases, a website will see growth in this channel. More visibility = more traffic = more potential customers = more potential revenue.
Again, algorithms will determine what has caused a spike in traffic before assessing whether this is a signal that your site has something users are finding to be valuable. Did an authoritative site share a piece of content you created which resulted in a bump in referral traffic? Or was it a load of bots or spammers that have been paid to Google your business over and over and over again and click the result to artificially inflate the traffic to your site?
SEO takes time because there is no longer an easy way to game the system. Search engine algorithms have become more and more advanced with an emphasis on delivering users the most relevant, and highest quality results based on their search query. Whereas when SEO began all it took was stuffing a webpage with your chosen keyword and pointing as many links as possible to it to see fast results, things have changed – drastically. And deploying tactics like this in 2019 are likely to be doing far more harm than good in the long term.
In general, there are a few important best practices to follow to be in with a chance of ranking well for your chosen keywords. You might have heard people say ‘content is king’ when they talk about SEO, and in some respects, they are right. Quality content which contains your target keyword (and variations of it) and satisfies user intent is strongly correlated with better rankings. But content alone won’t cut it. Backlinks (links that point from third-party domains back to your domain) are also an important ranking factor, but it’s the quality and relevancy of the link and the domain it’s linking from that counts, rather than number alone.